Discover the poetic Alt Pop of Iona Luke!

Iona Luke’s poetic and honest lyricism takes the form of a comfort blanket of relatability through her latest single ‘Existential’. An authentic vulnerability shines through her angelic vocals as she illustrates the complexities of identity, and the entrapment that can accompany this.

Photo Credit: Daisy Dickinson

Throughout the track, the notion of being stuck in a cycle is prevalent both lyrically and instrumentally, as we are faced with purposeful bleak and repetitive guitar strums, resembling the melancholia provided by imagery such as, “Existential, I’ve been drawing circles”, highlighting the very nature of self-doubt and its patterns. The track draws you in immediately with its enticingly delicate and somewhat eery sound, yet it is the distortion that beautifully takes us to the chorus, where Luke’s outpour transcends from her soul to ours. Acting as a tempestuous storm that strikes listeners with an emotional whiplash, ‘Existential’ essentially becomes a song for anyone who has ever felt anything; Luke’s songwriting champions the human experience while channelling her own personal take, through her signature Alt-Pop lens.